Thank you for visiting our website and downloading Zigzag. We hope you find our website zigzag.dog ("Website") and the information and services we offer on the Website, including the Zigzag app, (in the following collectively referred to as "Product" or "Products") useful.

These Terms of Use ("Terms") govern access to the Website and use of the Products. If you create an account or order a Product from us, you will be asked to accept the Terms prior to your order. If you do not accept the Terms you may not be able to complete your order or get access to the Products. If you do not agree to these Terms you are requested to cease all use of the Products.

The Products are offered by Petcare Services Ltd. with registered address at 123 Buckingham Palace Rd, London SW1W 9SH, United Kingdom, commercial register 13746216.

Throughout these Terms, the terms "we", "us", "our", and "ZIGZAG" refer to Petcare Services Ltd. "You" refers to any person accessing and/or using this website.

If you have any question or comment regarding our Products, please feel free to contact us by e-mail at contact@zigzag.dog.

1. Privacy Notice and Cookies

ZIGZAG respects your right to privacy when you use our Products and communicate electronically with us. Any personal information or material sent to ZIGZAG is subject to the ZIGZAG policy on privacy and protection of personal data. Please consult our Privacy Policy for further information. Our Products are using Cookies and other tracking technologies. You can find out more in our Cookie Notice.

2. Your Use of Our Products

2.1. Registration

If you choose to register to get access to our Products and thus creating a "User Account" you must do so accurately and honestly and update us of any changes. We may modify, suspend or reset your access credentials when necessary for security or operational reasons.. You must keep your password and other access and account information secret. If you think someone has discovered it you must tell us immediately.

Where applicable, you are responsible for maintaining confidentiality of any password provided or selected during registration. To keep your password secure you should not disclose it to any third party.

You are responsible for all activities that occur under your User Account, except in cases of fraudulent access not attributable to any fault or negligence on your part. If you become aware that any third party has obtained access to your password or of any unauthorised use of your User Account, you should notify us immediately so that we can reset you password or, where appropriate, create a new User Account.

User Accounts are non-transferrable, and you cannot assign, transfer, trade or sell your User Account to any other party.

2.2. Products

• 2.2.1. We offer two types of Products:
  • A free version with limited content and Product features
  • A paid version which provides you access to extended content and Product features.
    • The details for the paid content model(s) (price, duration, renewal period/subscription, etc.) are provided before you order any paid content.
    • Any such paid content will be charged via the app stores such as Apple App Store, Google Play, etc. via in-app purchases).
• 2.2.2. Prices, billing and payment:
  • Prices for the product are valid for the duration of the subscription period and will be charged at the beginning of each subscription period.
  • We may change the price of the Products for the renewal period of your subscription. In such case, we will inform you about the price changes and you will be notified before the next renewal period to enable you to agree on the new price or to terminate your subscription.
  • In-app payments: such payment is subject to the payment policy of the relevant app store. ZIGZAG does not have access to any payment information (e.g. credit card number, etc.).
• 2.2.3. Waiver of Right of Withdrawal
  • Our Product is a digital product which is provided to you by means of download from an app store. If you download the app you agree that the contract performance has started and you will have access to the entire Product. You agree that by initiating the download you lose your right to withdraw from the contract.
  • Some app stores may offer you a refund within a certain period from the time you started your subscription. Such an offer is subject to the terms and conditions of the app store. If you want to request such a refund, follow the process as outlined in the app store.

2.2.4 We constantly update and enhance the user experience of our Product and reserve the right to change, update, remove or add Product functionalities required for technical reasons, improvement or based on legal requirements.

2.3. Prohibited Use

You are prohibited from doing any act that ZIGZAG for legitimate reasons related to security, the proper functioning of the Website or compliance with the law, may deem to be inappropriate and/or would be deemed to be an unlawful act or is prohibited by any laws applicable to our Products. This includes that your use of our Products and your User Content must not:

1. harm, harass or hurt other people or breach another person's rights, including privacy, image and likeness;
2. misuse or infringe any intellectual property rights, or contain anything confidential or proprietary to you or any other person or entity, or that you do not have the right to disclose generally to the public;
3. be unlawful, defamatory (including towards ZIGZAG), obscene, vulgar, threatening, abusive, racist or xenophobic, promote or incite intolerance, hatred or violence, or otherwise offensive, objectionable or inappropriate;
4. include commercial or promotions or other advertising content not authorized by us;
5. be false, fraudulent, misleading or malicious, impersonate any other person or misrepresent your identity or any other information about you;
6. distribute virus, worm or other harmful computer code, test the vulnerability of our Product, lead to security issues, damage, disable or overburden our Product, or otherwise jeopardize, disrupt, overload, harm, impair or interfere with the functioning or integrity of our Product or systems or networks connected to our Product or with any other person's use of our Product.

You must not nor try to: (a) make mass, automated or systematic extractions from our Products or use it within, or to create, another site, service or database, or try to re-sell it or re-distribute it; (b) decompile, reverse engineer, disassemble or otherwise reduce the code used in any software on our Product into a readable form; or (c) use any deep-link, page-scrape, spider robot, crawl, index, Internet agent or other automatic device, program, algorithm or any similar or equivalent methodology to use, access, copy, acquire information, generate impressions, input information, store information, search, generate searches or monitor any portion of our Product or its Content.

In case we believe you are making prohibited use of our Products, we reserve the right to limit, suspend or completely remove your access to our Products.

2.4 Account Closure and Termination

You can close your User Account at any time by opening the Zigzag application, logging into your User Account and selecting the “delete account” option in your profile.

ZIGZAG may terminate your User Account, subject to reasonable notice, in the event of a breach of these Terms by you. ZIGZAG reserves the right to take any necessary measures to enforce these Terms.

In the event of termination or closure of your User Account, any payment already made by you will remain with ZIGZAG unless otherwise provided by applicable law.

The personal data provided in connection with your User Account will be deleted or anonymized as soon as possible upon termination or closure of your User Account unless a legal obligation requires us to retain such data.

Your User Account will be permanently deleted and cannot be recovered. Deletion of your User Account does not automatically guarantee the deletion of User Generated Content you have shared with other users.

2.5 Termination

You can terminate your subscription at any time for the next subscription period. To exercise your right, just follow the process in your app store. When you terminate your subscription you will have access to the paid content until the end of the current subscription period.

Zigzag may stop providing the Product at any time in which case we will inform you, including the time when we stop providing the Product. In the event we do not maintain the Product for the remainder of the subscription period, we will reimburse the price of your subscription on a pro-rata basis considering the time you had access to our Product.

3. Intellectual Property

The trademarks, logos, characters and service marks displayed on our Products or used as a domain name (collectively "Trademarks") belong to ZIGZAG or have been licensed to ZIGZAG by the Trademark owner. Nothing contained on this Website should be construed as granting any license or right to use any Trademark displayed on this Website. Your use/misuse of the Trademarks displayed on this Website, or on any other Content on this Website, except as provided for in these Terms, is strictly prohibited. You are also advised that ZIGZAG will enforce its intellectual property rights to the extent permitted by applicable law.

All copyright and other intellectual property rights in all text, photographs, graphics, artwork, Trademarks, brands, logos, videos, sound, music, user interfaces, and code and other materials ("Content") on the Products as well as the look-and-feel and the functionality of the Content are the property of ZIGZAG or are included with the permission of the relevant owner. You are not permitted to reproduce extracts of the Content unless indicated in the Product. In case we offer material for download, and you want to share this for your personal use and strictly non-commercial use, this is only to be done on the provision that you keep intact all copyright and other proprietary notices and that a trademark notice appears on such reproductions (e.g. © Zigzag).

No part of our Products or Content may be used, copied, reproduced, republished, uploaded, posted, publicly displayed, broadcasted, published, encoded, translated, transmitted or distributed in any way to any other computer, server, website or any other medium for commercial purposes, without ZIGZAG's express prior written consent.

4. Your User Content

You may be able to contribute material to our Products, such as questions, comments, posts, ratings and reviews, information and multimedia content (e.g. pictures, videos, music, sounds, artwork) ("User Content").

In order to submit your User Content, you must be at least 18 years of age or supervised by your parent or legal guardian.

You promise to ZIGZAG that: (a) you are the author and owner of your User Content and/or that you otherwise have the ability to grant us the usage rights below because you have been given permission to do so by the author/owner(s) of your User Content and anything featured in it or by any person featured in your User Content (and if the author/owner(s) or person are a minor, their parent or carer); and (b) your User Content otherwise complies with these Terms.

You grant to us and our affiliates all rights, permissions and consents and a worldwide, non-exclusive, free of charge and fully transferable license to use, copy, reproduce, modify, adapt, translate, publish, publicly display, distribute, sell, incorporate into other materials and create derivative works from your User Content (with or without your name or other names you submitted with your User Content) in any form and media for commercial purposes or other purposes (including but not limited to advertising, marketing and promotional materials) without restriction or infringement, including in order to amend and adapt your User Content, and without any approval or consent from or any payment or credit to you or any other person.

Unless otherwise indicated in these Terms, your feedback, suggestions, information, data, suggestions, ideas, materials, questions or comments you provide to us at our Products will be treated non-confidential. ZIGZAG obtains a right of use in accordance with the above-mentioned conditions, subject to your intellectual property rights. ZIGZAG shall be free to use such elements in connection with the reproduction, disclosure, transmission, publication, broadcast and posting related to the Products. Specifically, we are free to use any ideas, concepts, know-how, or techniques contained in any communication you send to the Products for improving, developing, manufacturing, advertising and marketing of our Products. Any such use is without compensation to those providing the information, nor anyone else. Please note that ZIGZAG is free to decide whether or not to use your User Content and that ZIGZAG may have developed (or may in the future develop) similar content independently or have obtained such content from other sources, in which case all intellectual property rights in this content remains with ZIGZAG and its licensors.

5. Ratings and Reviews

If your User Content endorses or criticises our Products, whether or not for specific ratings or review of our Products then:

1. your User Content must not be provided because you have a contract or arrangement to do so, or you are under the control of a third party,
2. if you have or have had any form or commercial relationship or received or been promised any form of reward or incentive (such as money, discounts, free products or services or other gifts), even if unsolicited, in connection with the subject of your User Content, then you must make it very clear in your User Content,
3. your User Content, including information about yourself, must be honest and accurate providing your good faith opinion on your actual experience of the Products, and it must not falsely express or imply that your User Content is sponsored or endorsed by us, and
4. your User Content must not include any information that references other Products, addresses, e-mail addresses, contact information or phone numbers.

6. Moderation

ZIGZAG reserves the right, but not the obligation, to:

• Monitor or review the User Content you have submitted;
• To edit or remove or refuse to post any User Content as necessary, in particular if such User Content is inappropriate (e.g. erroneous, defamatory, libellous, slanderous, false, obscene, pornographic, profanely, dangerous, offensive or inaccurate) or violate any of these Terms without giving you notice; and
• To suspend, restrict or terminate your access to the Product where it is necessary for security or compliance reasons.

You will not be provided with any recourse to edit or delete any User Content after you have submitted them. Ratings, photos, videos, and written comments are generally posted within two to four business days. However, ZIGZAG has the right to remove or refuse to post any submission for the reasons mentioned above. You acknowledge that you, not ZIGZAG, are responsible for the User Content you submit.

7. Links

Links on ZIGZAG Products may take you to third-party websites, social media platforms, mobile apps, and other products and services (such as third party advertising) outside ZIGZAG network and systems ("Third Party Platforms") and ZIGZAG accepts no responsibility for the content, accuracy or function of these other Third Party Platforms. The links are provided in good faith and ZIGZAG cannot be held responsible for any subsequent change in such Third Party Platforms to which we provide a link. The inclusion of any link to Third Party Platforms does not imply endorsement by ZIGZAG. We highly recommend that you make yourself aware of and carefully read the legal and privacy notices of all other Third Party Platforms that you visit.

If you operate a Third Party Platform and wish to link to our Product, you may include a hyperlink on your own website to the home page of our Product (using the plain text name of our Product); provided that you do so in a manner compliant with these Terms, and you do not: (a) suggest in any way that you are affiliated with or endorsed or sponsored by ZIGZAG, (b) display the hyperlink or our Product in any way that is disparaging to ZIGZAG, (c) deep-link to any other page of our Product, or (d) frame our Product or any content, or otherwise cause our Product or content to appear in a window with any other material. We may withdraw any linking permission in the event it is harmful or non-compliant with these Terms. You shall not use ZIGZAG's name, logo, slogans, trademarks or any other words or codes identifying ZIGZAG as a hyperlink button, in a metatag or in any manner without ZIGZAG's express written consent. ZIGZAG makes the Products available in those locations where the Products are available in the relevant app stores (Google Play, Apple App Store, etc.) and in no way implies that the Trademarks are appropriate or available for the use outside of these locations. If you link your platform to our Products in such locations where the Products are not made available by us, you are responsible for compliance with applicable laws.

8. Warranties and Liability

8.1 Pet Health, Fitness and Nutrition

Our Products may from time to time contain information relating to nutrition and various medical, health and fitness conditions of pets and their treatment. This is for informational purposes only and is not meant to be a substitute for the advice provided by your own veterinarian or other veterinary professional. You should always consult a veterinary surgeon if you have any concerns about your pet's health. He or she will have the advantage of taking a complete medical history and physically examining your animal. They will therefore be in a much better position to diagnose the illness, establish a prognosis and make recommendations about appropriate treatment. Our experts are pleased to help with behaviour queries although please note it is often not possible to give e-mail advice.

You should not use the information contained in our Products for diagnosing a pet's health or fitness problem or disease. You should always consult your own veterinarian and/or veterinary advisors.

8.2 Product and Content Availability

Our Product may not be available at all times. We may modify, suspend or withdraw operation of or access to our Product on a temporary basis as necessary for maintenance and other technical reasons.

Like all software-based services our Products cannot be promised to be free from errors or bugs. We will use reasonable efforts to maintain the content and our Product, without guaranteeing that it will be completely free from defects or interruptions.

We strongly recommend that you take care to verify the suitability and compatibility of your computer system prior to use of our Products including reasonable precautions to protect yourself against security issues such as through the installation of anti-virus software. If you choose to download or copy material from our Products you do so at your own risk.

Our Product is a dynamic environment and inaccuracies and errors may occur from time to time. We are not responsible for (and do not necessarily agree with and endorse) your or any other User Content on our Product and you should apply particular caution when using it. Always take specialist advice when needed. Any reliance upon materials on our Product shall be at your own risk.

Our Product is not a storage service and you should keep copies of all your User Content.

8.3. Warranties

ZIGZAG does not provide any other warranty then those provided for in these Terms or by applicable law. Without limiting the foregoing, our Products are provided on an “as-is” basis and, consequently, ZIGZAG cannot guarantee that they will be free from errors, interruptions or defects.

8.4 Limitation of Liability

Subject to clause 8.3, to the extent permitted by law, ZIGZAG shall not be liable for indirect damages, including, without limitation, loss of data, loss of profits, or business interruption.

Nothing in these Terms excludes or limits our liability in connection with our Products and your use of or reliance on it where this is unlawful to do so including for fraud, fraudulent misrepresentation or death or personal injury caused by our negligence. Nothing in these Terms affects your statutory rights as a consumer.

9. Jurisdiction and governing law

The material and information appearing on this website are intended for users in countries where the website is made available by us. ZIGZAG makes no representations that the material and information on this website are appropriate or available in locations other than were we intend to offer it.

These Terms are governed by English law.

You and ZIGZAG agree, to the extent permitted by applicable law, that any controversy or claim arising from or pertaining to the use of this website shall be governed by English law and be submitted to the exclusive jurisdiction of the courts of England.

10. Changes to these Terms

We reserve the right to make any changes and corrections to these Terms at any time by publishing a new version, which will apply to any access to the Website and/or use of the Products after its initial publication on www.zigzag.dog/terms. You are responsible for regularly reviewing these Terms. Your use of our Products following the posting of changes to these Terms will mean that you accept and agree to the changes. If you don't agree to the changes you may not be able to further use the Products. You can always access the latest version of these Terms at any time at www.zigzag.dog/terms

11. Product Recommendations and Commercial Relationships

11.1 Ownership and Affiliation

Zigzag is an affiliate of Nestlé Enterprises S.A. – Division Nestlé Purina Petcare Europe (‘Purina’). In partnership with Purina, we may recommend Purina products alongside other partner offers within our products.

11.2 Nature of Recommendations

Our product recommendations and offers are based on:

• Your pet's profile and needs as provided by you
• Commercial partnerships with Purina and selected third parties
• Exclusive member offers negotiated for Zigzag users

We do not claim to provide independent, unbiased, or whole-of-market comparisons. Our recommendations are curated offers from our product range and partners.

11.3 Trainer and Coach Content

Content from trainers and coaches within our Products may include product suggestions. These individuals may have commercial relationships with Zigzag and/or Purina. Any product mentions should be understood as coming from partners rather than independent advisors.

11.4 Transparency

While we aim to match products to your pet's needs, users should understand that Zigzag has commercial interests in the products recommended. Always consult your veterinarian for health-related decisions.

12. General

These Terms constitute the entire agreement between you and ZIGZAG with regard to your use of our Products and Content and supersede any and all other written or oral agreements or understandings previously existing between you and ZIGZAG with respect to such use. If any of the provisions of these Terms are held by a court to be void or unenforceable, such provisions shall be modified or deleted to the extent necessary and replaced with a valid provision that best embodies the intent of these Terms, so that these Terms shall remain in full force and effect. Any failure or delay by ZIGZAG in enforcing (in whole or in part) any provision of these Terms will not be interpreted as a waiver of ZIGZAG's rights or remedies. These Terms shall not be interpreted or construed to confer any rights or remedies on any third parties.

The Zigzag Terms of Use were last updated May 2026.